Designing creative narratives
Just as I delve into the narrative layers of a book, I immerse myself in understanding the core message and audience's needs when designing. I craft design solutions that tell a compelling story.
The Cover
A good spark of inspiration strikes like an eye-catching book cover on the shelf. I wonder about the potential within the pages beneath it and eagerly anticipate the stories that will emerge. This marks the beginning of my creative process.
The Prologue
Before diving into design, researching and understanding is the first step. Researching and answering important, focused questions helps to better define and understand a design problem. Before delving into the more intricate details, developing a thorough understanding of the problem is essential for discovering a successful design solution.
Deep In The Pages
Once the research is complete and a full understanding of the design problem is developed, it's time to move onto brainstorming. This stage is crucial for getting ideas onto paper and sketching out various concepts to generate as many potential solutions as possible.
Rereading
Now it’s time to circle back and refine some ideas. I select the best solutions to advance with and concentrate on further developing these chosen concepts. This involves analyzing how they can be improved and determining what additional elements need to be incorporated.
The Final Chapter
After multiple rounds of redesigning and refining my work, I narrow my focus down to the most successful creative solution. Once I arrive at the final concept, I am fully able to bring my designs to life.